Across Africa, retail is evolving at a rapid pace. From bustling souks and neighborhood shops in Morocco to large supermarkets in major cities, businesses are embracing technology to serve their customers better. At the center of this transformation lies the Point of Sale (POS) system—a simple yet powerful tool that goes far beyond processing transactions.
The Changing Landscape of African Retail
Traditionally, many African retailers operated with cash registers, manual notebooks, or basic calculators. While these methods worked in the past, they created big challenges:
- Lack of transparency in sales records
- Difficulty managing inventory across multiple shops
- Slow checkout experiences leading to dissatisfied customers
- Inaccurate reporting, making it hard for owners to understand business performance
We asked one of the known figures in business managements in Morocco and Africa
Mr Abdellah El Abbous about the POS Launching
“We are not recreating what other POS are already doing, we are redefining the Market with a completely user experience centered for the benefit of business management. Today, as competition grows and consumers demand faster, more modern services, retailers are under pressure to digitize. The rise of mobile payments, e-commerce, and cashless transactions in Africa makes a digital POS system essential.
Our aim is to is to become the first, le meilleure point de vente in Morocco and Africa, we are redefining the software and infra chain for that.
Why POS Systems Are More Than Just a Cash Register
A POS system is often seen as a tool for processing payments. But in reality, it offers much more. With the right solution, retailers can:
- Track real-time inventory: Every sale automatically updates stock levels.
- Monitor sales trends: Identify best-selling products, peak hours, and seasonal demand.
- Reduce errors: Automated receipts and records minimize human mistakes.
- Connect with ERP systems: POS becomes the front end, while ERP handles deeper business operations.
- Enable multiple payment options: From cash to card to mobile money, meeting diverse customer needs.
This integration between POS and business management is what truly drives digital transformation.
POS in the Moroccan Context
In Morocco, thousands of small shops, minimarkets, and distribution businesses still run manually. This makes them less competitive compared to modernized retailers. A digital POS system helps them:
- Serve customers faster, improving customer satisfaction.
- Keep accurate tax records, aligning with Morocco’s growing digital tax system.
- Expand their reach, since POS data can feed into e-commerce or delivery services.
For distributors and wholesalers, POS systems connected to ERP solutions like Devinstock allow for smoother supply chain management, ensuring that stock is always available where it’s needed most.
How Devinstock POS Empowers African Retailers
Devinstock offers an integrated POS + ERP system built for African realities:
- Offline-first capability: Even with unstable internet, sales can continue without interruption.
- Mobile and tablet support: No need for expensive hardware.
- Barcode scanning: Faster and more accurate checkout.
- Real-time inventory sync with ERP, avoiding stockouts.
- Affordable SaaS model that adapts to the budgets of SMEs.
This makes digital transformation possible not only for large supermarkets but also for small family-run businesses and neighborhood stores.
The Future of Retail in Africa
As more businesses adopt POS systems, we will see a shift towards data-driven decision-making. Retailers will understand their customers better, optimize their stock, and expand faster. With the rise of mobile wallets and e-commerce, POS will act as the bridge between traditional shops and the digital economy.
POS systems are no longer a luxury they are a necessity for retailers in Africa. With solutions like Devinstock POS, even the smallest shop can go digital, manage stock in real time, and prepare for the future of retail.
